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Wix 2023 Review: Features, Advantages, and Disadvantages

24 Feb 2023 5 Mins

Wix is an all-in-one website builder that allows you to create visually appealing websites quickly, even if you have no design or coding experience. Bloggers, entrepreneurs, and small business owners love Wix. If you don’t have a lot of money to spend on a website, Wix’s low-cost plans are worth considering. Wix provides both free and paid plans, hundreds of design templates, built-in search engine optimisation (SEO), and a wide range of popular features to help you create a functional and appealing online presence.

Advantages and Disadvantages

Drag-and-drop interface that is simple to use
Built-in SEO with over 200 app integrations

Visitor analytics are not included in the free or Combo plans.
All plans have storage limitations.
Once your site is live, you cannot change the templates.

What Exactly Is Wix?
Wix is an all-in-one tool for beginners that makes it simple to create a professional-looking website. Wix has over 800 design templates that you can use to create a site for various blogging and small business needs. Connect to over 300 third-party apps to add advanced features like online scheduling or event booking to your website.

Wix Essentials
Templates and Website Builder
Wix provides three editors for building a website. Each has unique advantages.

The Wix Artificial Design Intelligence (ADI) editor is ideal for those who are unsure where to begin. The Wix ADI will ask you a few questions before creating a basic site for you in a matter of minutes. The Wix standard editor is the second editor. This option allows you to select a Wix template and customise it using the standard Wix drag-and-drop editor. You can start with the ADI editor and then switch to the standard editor whenever you want. You can enable or disable a mobile-friendly view of your website using either editor option.

Wix includes everything you need to start, grow, and manage a profitable blog. With the drag-and-drop editor, you can easily add and format text, insert images, and create new posts. Furthermore, there are built-in tools to assist you in managing your blog and growing your audience, such as social media integrations, email marketing, and SEO.

Wix’s Business and eCommerce plans enable you to convert your website into an online store. You can sell products, accept payments, and manage your inventory all in one place with these plans. It also has a plethora of features to assist you in promoting your business and converting visitors into paying customers. Its Business Basic plan enables you to accept online payments, whereas Business Unlimited enables you to grow and expand your business through product reviews, subscriptions, multiple currencies, and marketplace selling. Its Business VIP plan includes everything, including unlimited dropshipping products, priority customer support, customised reports, and a customer loyalty programme.

Pricing and Plans for Wix
Wix offers three types of plans: basic website plans, business and eCommerce plans, and enterprise plans.

Basic Wix Website Plans
The Wix free plan includes Wix branding on your website’s subdomain (for example, The free plan comes with 500MB of cloud storage as well as 500MB of bandwidth. A paid plan is required if you want a more professional website with greater site customization and more features. Wix provides four paid basic website plans ranging in price from $16 to $45 per month. All plans include a free custom domain for a year as well as a free SSL certificate.

Wix eCommerce and Business Plans
You must select one of Wix’s Business or eCommerce plans if you want to monetize your site by accepting online payments. There are three options available, all of which provide secure online payments, recurring payment options, customer accounts, and a free one-year custom domain.

Is Wix the right platform for you?
Wix for Individual Use
Wix is excellent for creating a personal online presence, such as a wedding, shower, or family holiday website. Wix allows you to create a website in minutes without worrying about hosting or coding. Furthermore, there are numerous templates and designs to choose from, allowing you to create a website that is completely unique to you.

Wix for Commercial Use
Wix was designed with simplicity in mind, making it an excellent choice for those with limited technical and design experience. Wix is particularly well-liked by small businesses, consultants, bloggers, and entrepreneurs. Wix includes a plethora of industry-specific templates, such as food service, events, fashion, fitness, and professional services. And, if you require e-commerce capabilities, Wix has built-in features and integrations to meet your needs.

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